Marketing Campaigns

I’ve written and designed dozens of marketing campaigns, from social media captions to swag to wrap-up reports. Here are two of my recent campaign favorites from a non-profit client, Heart of Ellsworth:

Cider + Cheese

The Downeast Cider + Cheese Festival is a delicious fundraising event where guests gather to taste the tradition of Maine’s cider- and cheese-making heritage. In 2023, I developed a logo, sponsorship deck, and a multitude of over assets that we reused and built upon in 2024. I wrote and designed print ads and posters, tickets, products, social media posts, and managed the event’s website and ticket sales success.

Meet the Candidates

Meet the Candidates is a non-partisan annual event where candidates for Ellsworth City Council are invited to share their platform and answer voter questions. In 2023, I had the pleasure of not only producing the event’s campaign materials (writing and designing all the ads, posters, social media and web graphics) but also welcoming candidates, sponsors, and citizens to the live event. In 2024, I remotely supported in updating and maintaining the campaign.

Rachel is extremely creative, detailed, and so good at project management. I appreciated her being able to tackle a lot without a ton of guidance. She was knowledgeable, quick on her feet, professional, and creative. I'm glad I got to work with her!” - Program Coordinator, Heart of Ellsworth

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